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Concentration in Entrepreneurship

Advising Note:

Students are advised to begin the entrepreneurship sequence in their junior year. Please see an advisor for assistance.

Requirements:

MGMT 335Launching New Ventures
ACTG 340Accounting for Entrepreneurs
MKTG 445New Product Development
MGMT 455Business Planning for Entrepreneurs

Course Descriptions:

MGMT 335 Launching New Ventures (4). Skills, behaviors, and knowledge necessary for creating and growing new ventures. Evaluating opportunities, developing growth strategies, obtaining venture financing, intellectual property, and building a management team. Pre-req: major status and MGMT 321

ACTG 340 Accounting for Entrepreneurs (4). Sources and of cash in the context of start-up and small firms. Emphasis on cash generated by operations and used for operations and growth . Secondary emphasis on external sources of cash. Pre-req: major status.

MKTG 445 New Product Development (4). Techniques for analyzing and developing new markets. Pricing, communicating, and distributing new products or services with limited resources. Developing marketing plans for new ventures. Pre-req: major status and MKTG 311.

MGMT 455 Business Planning for Entrepreneurs (4). Capstone course developing the skills needed to create, launch and grow innovative new ventures – either as start ups or within established businesses. Pre-req: MGMT 335, ACTG 340, MKTG 445 and BA 453. Please note: MGMT 455 is offered only in spring term 2008. Students must plan accordingly.

The tentative 2007-2008 schedule for upper division entrepreneurship courses is:

Fall 2007Winter 2008Spring 2008
ACTG 340ACTG 340ACTG 340
MGMT 335MGMT 335MGMT 335
MKTG 445MKTG 445MGMT 455

Recommended Courses

Concentration Requirements Careers: Recommended Course Sequence Recommended Business Electives: Recommended non-Business electives: Professional Activities:

Management 335
Launching New Ventures

Accounting 340
Accounting for Entrepreneurs

Marketing 445
New Product Development

Management 455
Business Planning for Entrepreneurs

New Venture Founder

Management Consultant

Investor

Family Business Owner/Manager

Internal Corporate Venturing

Franchiser

Franchises

Project/Product Manager

MGMT 335, ACTG 340, and MKTG 445 must be taken prior to MGMT 455, which is the capstone course for this concentration.

MGMT 455 is offered only during spring term.

MGMT 415 (Human Resource Management)

MGMT 417 (Negotiation & Conflict Resolution)

MKTG 420 (Marketing Communications)

DSC 488 (E-Business)

Advertising

Public Relations

Computers & Information Systems

Communication Studies

E-Club

Lundquist Center for Entrepreneurship Speakers and Programs

Quest for AdVenture (business plan competition)

Oregon Entrepreneurship Forum Activities

Direct Marketing Education Associations

Warsaw SBUS Club

Sustainable Bus. Group

Women in Business

The Finance Club

UO Toastmasters

UO Investment Group

Journals:
Wall Street Journal
Business Week
Forbes
Inc.
Fast Company
Entrepreneur
Business 2.0

Key Contacts

Alan Meyer, Director Entrepreneurship Programs
Dick Sloan, Undergraduate Coor. Innovation and Entrepreneurship

 


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