Helen Gernon, Lundquist Professor of Entrepreneurial Accounting

Professor Gernon's teaching interests include effective leadership, international accounting, federal income taxation, and managing and understanding cash flow from the entrepreneur's perspective. Her research interests pertain to multinational corporation financial reporting practices and the impact of capital market pressure on disclosure.

John Godek, Assistant Professor

John's research interests include consumer and managerial decision making, with special emphasis on identifying the influence of firms' individual level marketing efforts (customization and personalization) on consumers' decision processes and choices. He has taught courses in marketing principles, marketing for entrepreneurs, consumer behavior, product development, economics, leadership, and ship handling & navigation. Prior to earning his Ph.D., John worked on two ice breakers, a law enforcement cutter, at a vessel traffic center, and at the Coast Guard Academy for the U.S. Coast Guard.

Michele Henney, Instructor of Accounting

Michele Henney is a full-time instructor with the Department of Accounting at the Lundquist College of Business. In her position she teaches courses in auditing, taxation, financial accounting and entrepreneurial accounting. She is also the undergraduate accounting student advisor and is working on establishing an executive education seminar series to be offered in Eugene and Portland.

She joined the faculty in 2004 after 22 years as a practicing Certified Public Accountant. During her professional career, she worked for accounting firms of all sizes, including running her own CPA practice for the past 19 years. During that time her clients ranged from the smallest of "mom and pop" enterprises to multi-million dollar corporations.

She obtained a Masters of Taxation in 1988 from Golden Gate University and her doctorate in Accounting in 1994 from the University of Oregon. Since the completion of her PhD studies she has been a member of faculties at the University of Colorado, Denver and Western Washington University in Bellingham, WA. She currently holds an active CPA license in the state of Oregon and continues to be involved with the accounting profession, through committee and board membership.

Beth Hjelm, Strategic Planning Projects Director

Beth Hjelm has more than twenty years of experience in financial management, marketing strategy, organizational planning, and performance improvement. Prior to joining the faculty at the Lundquist College of Business, she headed a consulting firm focused on strategic management and new venture start-ups. Hjelm was a member of Coopers & Lybrand Consulting for fourteen years. Her functional practice focused on delivering services to the chief financial officer and the financial organization and her industry focus was the telecommunications industry. Hjelm is a co-author of Reinventing the CFO - Moving From Financial Management to Strategic Management (McGraw-Hill) which presents a vision and an implementation methodology to develop best practices in the financial function. Hjelm has previously taught accounting at Elizabeth Seton College in New York and strategic management at Oakland University in Rochester, Michigan.

Ron Hjelm, Adjunct Instructor

Ron has twenty five years of healthcare management experience leading ventures throughout the United States in publicly traded, privately held, and non-profit organizations. He started his career in Michigan as a ground-floor member of a team that developed one of the first preferred provider organizations (PPOs) in the country. This plan received a UAW endorsement and was offered to many major employers including of all of the “Big Three” automakers.

Mr. Hjelm has led numerous start-ups, expansions, and turn-arounds in the health insurance and healthcare delivery fields. His experience encompasses many ventures that were nationally recognized as leading-edge innovators in their industries. These ventures ranged from in vitro fertilization (IVF) centers to comprehensive end-of-life programs to care for the frail elderly.

Hjelm holds a BA degree in Health Care Planning and Delivery from the College of Arts and Sciences, University of Pennsylvania. He received an M.B.A. degree with concentrations in Health Care and Finance from the J. L. Kellogg Graduate School of Management at Northwestern University

Sam Holloway, Graduate Teaching Fellow

Sam is a native Oregonian who moved to Eugene after several years working in both industry and education. After graduating from Columbia University, Sam worked as an estimator and project manager in the heavy construction industry, specializing in bridge construction. He is currently working toward his Ph.D. in management, with research interests in innovation, venture capital, technology entrepreneurship, and organizational learning. Sam is co-editor of a forthcoming research volume from Edward Elgar Publishing titled Organizational Learning and Knowledge Management Volume I: Managing Learning and Knowledge. Additionally, Sam teaches courses in entrepreneurship, business planning and strategy and in 2007, he received the Lundquist College of Business Ph.D. Program Outstanding Teacher Award.

Alan Meyer, Thomas C. Stewart Distinguished Professor,
Charles H. Lundquist Professor of Entrepreneurial Management
 
As Academic Director for the Lundquist Center for Entrepreneurship, Alan has two responsibilities:  (1) heading research programs that are turning the LCE into a nationally-recognized center for research in innovation and entrepreneurship, and (2) overseeing the LCB’s graduate and undergraduate academic degree programs.  The National Science Foundation funds Alan’s current research focusing on corporate venture investing and the emergence of the nanotechnolgy investing community.  Alan also serves as Research Director for the Oregon Technology Entrepreneurship Consortium (OTEC) an NSF-funded program that provides opportunities for LCB MBAs to team up with graduate students in law and the sciences to pursue the commercialization of leading-edge technologies invented by scientists at UO and the Pacific Northwest National Laboratory.

Wayne Parker, New Venture Planning Mentor

Prior to relocating to Eugene in 2002, Mr. Parker was President and Founder of Amplified Holdings, Inc., a software and digital distribution company that he launched in 1994. Under his leadership Amplified grew to 140 employees, acquired 3 companies and controlled over $200 million on online sales of digital and physical music and movies. Amplified was sold to CNP Technologies in 2001. Since then, Mr. Parker has served as a consultant, with current clients including the Eugene Education Fund. He is on the Advisory Board of three organizations including Blue Violin, an Atlanta based software startup, and two Eugene-area nonprofit organizations. Prior to Amplified, Mr. Parker was head of marketing for two pioneering technology firms. The first was E-Tech, Inc. in high technology energy conservation equipment, and then software developer Comsell, Inc. Mr. Parker also worked in the administration at Georgia Tech as Associate Vice President for Alumni Relations. Mr. Parker received his MBA from Georgia State University and a BS in Industrial Management from Georgia Tech.

Jonathan Reuter, Assistant Professor

Jon Reuter is an assistant professor of finance. Prior to joining the UO faculty in 2003, Professor Reuter was a Post-Doctoral Research Fellow at the MIT Entrepreneurship Center. His research focuses on the allocation of shares in initial public offerings of common stock, or IPOs, and the influence of advertising and the media on mutual fund investors. His general interests include entrepreneurial finance and the industrial organization of the mutual fund industry. He is a member of the American Finance Association and the American Economic Association.

Richard (Dick) Sloan, Undergraduate Coordinator of Innovation/Entrepreneurship, New Venture Planning Mentor

Mr. Sloan was a mentor and advisor to the LCE beginning in 2004 and joined the staff as Undergraduate Coordinator for Innovation and Entrepreneurship in Janaury of 2007. Since relocating to Eugene late in 2003, Mr. Sloan provided strategic services for technology-based start-up companies including Wellscape LLC, a. promotional software business targeted to the pharmaceutical industry and most recently, MitoSciences LLC, a mitochondrial antibody-based diagnostic R&D venture.  From 1998 to 2003 he was VP of Operations and Business Development for Miracor Diagnostics, Inc., a publicly traded multi-site diagnostic imaging company.  Prior to this, he held various executive positions with start-up and turn-around medical device and service companies where his responsibilities included product development, business development, M&A, licensing, marketing and general management.  Earlier he was a marketing manager with the IVAC division of Eli Lilly and an international product marketing manager with Baxter International.  Mr. Sloan received his M.B.A. in Finance at the University of Chicago and BS from the University of Illinois.

Joel Sneed, Instructor of Accounting

Professor Sneed's research focuses on the relation between corporate tax policy and firms' financing, compensation, and accounting decisions. He examines the manner in which taxes influence compensation contracts, financing and payout decisions, and institutional trading.

Randy Swangard, Jeanne and Charles H. Lundquist Distinguished Entrepreneur/Director, The Lundquist Center for Entrepreneurship

Randy has been a member of the LCB faculty since 1986. He has been involved in a number of ventures in ownership, investment and advisory capacities. Further, he serves as a consultant to a variety of private and public companies in the Northwest as well as serving on boards of entrepreneur and business development organizations at both the local, state and national level.

Since 1986 he has taught entrepreneurship, small business management and venture creation courses. Randy has been adviser to LCE business plan teams and has traveled extensively in support of these teams at external business plan competitions. During his LCB career Randy has been the director of the undergraduate entrepreneurship program as well as the Strategic Planning Projects director for the M.B.A. program. Randy was awarded the Harry R. Jacobs Professional Service award for 2000-01 and 2002-03. In addition he has received several other LCB teaching awards.

Donald A. Upson, New Venture Planning Coordinator/Technology Entrepreneurship Program Coordinator

Don Upson has has co-taught New Venture Planning and Venture Launch, and been the Technology Entrepreneurship Program coordinator since January 2004. A Ph.D. chemist, he retired from the chemical industry after 27 years in 2002, holding technology management positions at Eastman Kodak and Sterling Winthrop Pharmaceuticals, and executive positions at Molecular Probes and The Willamette Valley Company.  He is currently Operations Liaison for the UO Venture Development Fund, co-founded LandSavvy, Inc. in 2005, and serves as a consultant to several companies and one professional society, in addition to his duties with the LCB.